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Setting a revenue goal is easy, but figuring out exactly what lead activity you need or how much you need to invest in marketing is a challenge. This leads to important questions like:
How many leads will I need to hit my sales goal?
How much should I be willing to pay for a lead?
How much do I need to invest in marketing?
What kind of return on investment can I expect?
We designed the 15-minute Lead Metrics Calculator to make it fast and easy to get those answers for our customers. Today, we are sharing a copy of that calculator with you, along with a video we developed to show you exactly how to use the tool.
Our training video will walk you through each of the three steps to calculating your lead metrics:
Get clear on your 12-month revenue goal
Establish your recent sales pipeline and lead performance trends
Calculate your lead metrics and marketing budget
After watching the video and using the tool, you will know how many leads you need, what you should expect to pay for a lead, and how much you will need to invest in marketing to hit your 12-month revenue goal.
If you want to get crystal clear on the EXACT STEPS you should be following right now to find out what it take to fill your sales pipeline, use the button below to access the training video and get your copy of the 15-minute Lead Metrics Calculator today!